CBS Outdoor marks 150 years of the Underground with branded train
14 Jan 2013 | by Teresa Fitzherbert
CBS Outdoor UK has teamed up with London Underground to launch a branded train celebrating the 150th anniversary of the first Tube journey.
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Thomas Cook to sponsor Jazz Travels
15 Feb 2013 | by Maisie McCabe
Thomas Cook has signed a four-month deal to promote its cruise holidays through sponsoring a travel show on the digital-only station Jazz FM, from this evening.
TMG signs novel Blippar ad deal with Virgin Atlantic
09 Jan 2013 | by John Reynolds
Telegraph Media Group (TMG), publisher of The Daily Telegraph, has partnered with Virgin Atlantic on a novel commercial deal that utilises Blippar technology in an iPad advertisement.
Jazz FM and Aberdeen Asset Management ink tie-up with BA
20 Dec 2012 | by Maisie McCabe
Jazz FM and Aberdeen Asset Management have developed a marketing partnership with British Airways that will enable BA travellers to listen to their mix CD while in the air.
Lord Sugar and Michael O'Leary negotiate Ryanair ad deal
07 Nov 2012 | by Maisie McCabe
Lord Sugar and Michael O'Leary have agreed a deal for Ryanair to run the first international ad campaign with localised content across Sugar's Amscreen digital outdoor network.
MediaCom picks up Arriva media business
19 Oct 2012 | by Mark Banham
MediaCom has been awarded the media account for Arriva buses as part of a competitive pitch that knocked incumbent PHD off the business.
Tourism Ireland sends Simon Bates to Dublin and Belfast for festival promotion
24 Aug 2012 | by Maisie McCabe
Tourism Ireland has signed a month-long sponsorship to promote Dublin and Belfast on Smooth and Real Radio, in a deal that will feature Smooth breakfast DJ Simon Bates hosting his show from the two cities.
Initiative retains pan-European Hertz account
23 Aug 2012 | by Nick Batten
Hertz, the global car rental company, has extended its relationship with media agency Initiative after a competitive pitch involving undisclosed agencies.
Vizeum lands Air New Zealand media account
08 Aug 2012 | by Mark Banham
Vizeum has been awarded the Air New Zealand media planning and buying account.
Tui's Specialist Holidays Group appoints Rapp to handle media
03 Aug 2012 | by Nick Batten
Specialist Holidays Group has appointed Rapp UK to handle its media planning and buying after a competitive pitch.
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