Argos set for merry Christmas
11 Nov 2009 | by Staff
First major retailer to launch Christmas campaign enjoys an increase in its overall index rating
Search results
Search filters:
By Publication
- mediaweek.co.uk
By Article Type
- Analysis
By Channel
-
Agency
Click 
to remove filters
Arif Durrani: C4's Paralympics fails to register with young adults
04 Oct 2012 | by Arif Durrani
It seems utterly perverse, but as the dust settles on the Olympic Park and Channel 4's unprecedented coverage of the Paralympics, new research into who actually tuned in finds the Games achieved no discernible lift in the broadcaster's core 16- to 34-year-old demographic.
L'Oréal cashes in on Cole factor
03 Nov 2009 | by Staff
Celebrity's role as the face of Elvive shampoo increases buzz scores for beauty product manufacturer
Burger King rings the changes
28 Oct 2009 | by Staff
Fast-food provider promotes its latest creation with quirky ad that provokes positive consumer response
BMW ads are a joy to behold
21 Oct 2009 | by Staff
Car manufacturer recovers from closure of its Mini factory to achieve a year-high reputation score
Model duo do encore for Npower
02 Sep 2009 | by Staff
Energy supplier returns to Wallace and Gromit for TV campaign to promote its loft insulation offer
Stars come out to boost Sky HD
26 Aug 2009 | by Staff
Oscar-winning actor among celebrities generating positive response to broadcaster's latest TV campaign
Media Mix - The power of the national game
20 Aug 2009 | by Staff
The cost of ESPN's football debut is matched by potential audience reach.
Volkswagen steps up a gear
20 Aug 2009 | by Richard Wood
Car manufacturer's Positive Thinking campaign for new Passat range shows strong results.
Samsung rockets with new Jet
12 Aug 2009 | by Richard Wood
Successful new campaign suggests phone manufacturer understands the market and caters for it well
Additional Information
Latest jobs Jobs web feed
-
Online PR Manager- Exciting Online Content Marketing Co- up to £45,000
Cedar Scott
Up to £45,000 per annum, Central London -
In-House Retail Brand - Internal Communication Manager
6 Degrees Talent Ltd
c£55k, Milton Keynes -
Property PR & marketing Account Manager
Halogen
£32,500 - £37,500, Central London -
Senior Account Director - Consumer Health
PR Futures
£55-£65k+package + bonus, London -
Director of Media Relations
British Bankers' Association
Competitive Salary + benefits, City of London
Most read
- PR agencies claw back digital business from specialist shops
- Google 'on front foot' with Eric Schmidt column on tax issue
- NHS leaders and chief executives encouraged to communicate online
- Hope&Glory wins Ikea consumer press office duties
- Ad agency BMB enters PR with ex-Independent editor Simon Kelner
- Bell Pottinger joins APPC fold after years of opposition
