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Superdrug enters first broadcast partnership with Discovery's TLC

Superdrug has entered into its first TV partnership, a major seven-figure sponsorship deal with Discovery Networks for the new TLC entertainment channel.

AdConnection nets Made.com's £1m media business

Made.com, the online furniture retailer, has appointed AdConnection to handle its £1m media planning and buying account.

Online video: views from the floor at the IAB's In Demand conference

The IAB last week hosted a conference on online video, where we sounded out views on the appeal of the medium from delegates from SpotXchange, Carat, MediaMind, Unruly Media and YouTube.

Time Out launches free iPad app with MasterCard sponsorship

Time Out London has launched its first iPad app, which will be free "for the foreseeable future" and has an initial sponsorship deal with MasterCard.

The7stars lands media for white goods brand Servis

The7stars has been appointed to handle the media planning and buying account for white goods manufacturer Servis, which is set to relaunch in the UK next year.

Tria Beauty appoints UM London to £1m media account

Tria Beauty, the home laser-hair-remover manufacturer, has appointed UM London to its £1m strategic media planning and buying account.

Total Media wins luxury marina account

Camper and Nicholsons, the high-end yachting activities specialist, has appointed Total Media to handle its first ever digital advertising campaign, which will run throughout 2012.

Media Week introduces paid subscription model

Haymarket Business Media has introduced a digital subscription model across its Brand Republic Group of digital properties, which includes Media Week, with immediate effect.

My Media World: Steve Cox

Steve Cox, marketing director at JCDecaux Airport, has appeared on stage at The Forum in Kentish Town and is a diehard QPR fan.

My Media World: Barry Bridges

Barry Bridges, agenda21 head of social media, left law for the media world and has managed to crash You Tube and create the world's first performance in Second Life for Jimmy Carr.

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