Carat unveils global B2B media network
12 Jun 2012 | by Nick Batten
Carat has bolstered the global presence of its UK-based Just International business-to-business media agency and relaunched it as Carat Enterprise.
Click
to remove filters
The world of business-to-business publishing is changing with an accelerated move to digital delivery through the web, mobile and tablets. Mark Banham reports.
Carat has bolstered the global presence of its UK-based Just International business-to-business media agency and relaunched it as Carat Enterprise.
AdConnection, the media agency, has laid down the gauntlet to the UK's media owners by inviting them to take part in its inaugural Innovations Challenge to win free promotion.
Turn, the demand side platform (DSP) with data management capabilities, is on track to make 8%-10% of its global fourth-quarter revenues from the European market, only months after setting up in the UK.
Barry Bridges, agenda21 head of social media, left law for the media world and has managed to crash You Tube and create the world's first performance in Second Life for Jimmy Carr.
UM London has picked up the estimated £2m UK media planning and buying account for Norwegian energy firm Statoil, which is running its first UK-specific marketing activity.
Ged Weston, the national sales director at outdoor media owner JCDecaux, has resigned from the company to take the summer off and pursue other opportunities.
Mindshare is moving from its conventional grey London office building on the Strand into the seventh and eighth floors of a garishly coloured, ecologically advanced, mixed-use development designed by world-renowned architect Lorenzo Piano.
LONDON - German-owned retailer Deichmann Shoes has appointed independent regional agency Brilliant Media to handle its UK media planning and buying business.
LONDON - Twenty Twenty Media Vision, the agency launched by MediaCom founding member Bill Jones in August 2009, has won the £8m non-broadcast creative and media planning and buying account for Carpetright and Sleepright after a pitch.