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Mindshare set to take £12m Post Office media while UM London poised for Royal Mail

The Post Office is poised to award its £12m media planning and buying account to WPP agency Mindshare, while Interpublic Group's UM London is in pole position to take the £2m media business for The Royal Mail.

Mindshare appoints Adams to bolster digital offering

Mindshare aims to boost its digital output with the recruitment of Nick Adams, who is returning to the WPP-owned agency after three years at rival Aegis.

Sky profits up 18% despite ad revenue drop

Sky added 40,000 TV customers in the final quarter of 2011 while pre-tax profits for the second half of the year rose 18% to £564m despite a 6% drop in ad revenues.

ITV ramps up pay TV strategy with Sky deal

ITV has signed a deal to add archive programmes and seven-day catch-up to BSkyB's on-demand Sky Anytime+ service as part of the pay TV strategy ITV chief Adam Crozier's included in his five-year transformation plan.

IGN launches series-led YouTube channel

IGN, the News Corp-owned gaming publisher, is launching a Google-funded YouTube channel tomorrow, backed by an European ad deal with Sega.

News International turns to Facebook for Fabulous 'social media magazine'

News International (NI) is trialling a new publishing model with the launch of its first "social media magazine" on Facebook for its Fabulous magazine.

Future appoints Keith Walker to boost entertainment revenues

Future has hired IPC's Keith Walker in the new role of head of audience development for its games and film online properties.

Clear Channel calls in consultants

Outdoor media company Clear Channel has called in management consultants McKinsey & Company to carry out a review of its 50-strong national sales team.

Telegraph prepares for London 2012 adspend lift with Allen appointment

Telegraph Media Group has appointed agency manager Mike Allen to the new role head of Olympic sales in the lead-up to London 2012.

Ireland's Out of Home sector drops 5% to total €194.6m in 2011

The Republic of Ireland's out of home sector has been valued at €194.6m last year - a figure which includes all traditional formats such as billboards, bus shelters and transport advertising, as well as ambient and digital OOH (Out of Home) formats.

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