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Channel 4 lands Shop Direct for 4oD launch

Shop Direct Group has been named as the commercial launch partner of 4oD on Sky in a six-month deal that starts on Saturday.

Very.co.uk strikes click-to-buy partnership with Channel 5

Very.co.uk products, including branded dressing gowns, are set to feature in the Big Brother house with click-to-buy placement on the Channel 5 website.

UK consumers most prolific web shoppers and online TV watchers, says Ofcom

Consumers in the UK lead the world when it comes to watching TV content over the internet and shopping on the web, according to research by regulator Ofcom.

Daily Mail group launches fashion sharing website

The group behind the Daily Mail has launched a website and mobile app called Today I'm Wearing, which is aimed at trend-conscious women aged 18 to 35.

Fashtag launches own boutique studio

Fashtag, the YouTube channel aimed at fashion-savvy folk, is launching amid much fanfare with weekly magazine Grazia as exclusive editorial partner.

Bauer Media invests in pre-launch e-commerce business

Magazine publisher Bauer Media has taken a minority stake in StorkUp, a social commerce community for parents to recommend, find and buy baby and child-related products that is yet to launch.

Google, Skoda and Boden sponsor Mumsnet blogger conference

Google, Skoda and Boden have signed up to sponsor Mumsnet's inaugural BlogFest event that will feature speakers including the high-profile columnists Caitlin Moran and Liz Jones.

SecretSales.com hires ARMignite to handle media

ARMignite, the business accelerator division of All Response Media, has been appointed to handle media planning and buying for SecretSales.com, the online private shopping club, without a pitch.

Carat takes StubHub media business

Carat has been awarded the media planning and buying account for ticket reseller StubHub, after a pitch against up to three undisclosed media agencies.

MPG Media Contacts takes global Mr. Porter media duties

Online luxury retailer Mr. Porter has appointed MPG Media Contacts as its global media planning and buying business.


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