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TalkTalk, the telecoms and TV company, has extended its sponsorship of ITV's 'The X Factor' for a fifth year.
Bepanthen, the nappy care brand, has signed a six-figure deal to sponsor all baby and parenting programming aired on Discovery Network UK's Home and Health channel for 10 months from Thursday.
BSkyB has paid for The Sun to produce a mini-documentary about British super-middleweight champion Carl Froch, as part of the broadcaster's promotion ahead of Froch's next bout this Saturday.
ITV has reported revenues of £571m for the first three months of 2013, up 1.1% year on year fuelled by 5.5% increase in spot ad revenues but ad revenue could fall by double digits in the second quarter.
Channel 4 made an operating loss of £29m in 2012, down from an operating profit of £22m in 2011, after TV ad revenue declined and its coverage of the Paralympics helped its spend on UK originated content reach record levels.
ITV's 'Britain's Got Talent' has delivered the highest audience of this series so far, with an average audience of 10.5 million viewers on Saturday night.
BT has set aside £100 million to promote its new sports channels, as it attempts to overthrow two decades of football dominance by BSkyB ahead of next season's Premier League.
TalkSport is launching a new advertising platform through a partnership with AdsWizz that will allow the station to tailor targeted advertisising to its international listeners, in what it claims to be a technological first.
BSkyB has reported pre-tax profits up 7.5% to £966m in the nine months to 31 March 2013, after growth in divisions including digital TV service Sky Go offset slight declines in other areas, such as ad revenues.
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