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LONDON - BMW, a founding client of WCRS, is reviewing its ad account out of the agency, Marketing can exclusively reveal.
LONDON - LK Bennett has launched a new click-and-buy video function on its website, allowing consumers to buy the new autumn and winter collections of clothing from an online video.
LONDON - CBS Outdoor has signed a raft of luxury advertisers to run digital ad campaigns on its LCD screens in the Westfield London shopping centre, which opens this week.
LONDON - ITV has launched a dedicated fashion and beauty microsite within The X Factor website in an attempt to generate new advertising sales targeted at the 16-34 audience.
LONDON - Bauer Media may find it hard to profit from its discount designer fashion site. The publisher's decision to launch into the e-tail sector with Cocosa.com has been described as too little, too late by industry experts.
LONDON - ITV is plotting a brand licensing initiative around its flagship teen musical drama Britannia High as it seeks to mitigate a drop in its advertising revenues.
LONDON - Berghaus is using two of its sponsored athletes in an cinema ad to appear ahead of the new James Bond film, The Quantum of Solace.
Shoe retail brand Office has hired publishing agency Fitzgerald, Shurey & Tarbuck (FST) to relaunch its customer magazine and website.
LONDON - Debenhams has hired start-up agency Frost Publishing to handle its customer magazine Debenhams Desire, which has a circulation of 750,000.
LONDON - Marketing budgets - often among the early casualties of a recession - are declining faster than at any time since 11 September 2001, according to the IPA's most recent Bellwether Report.
