LONDON - ING Direct has appointed Geronimo to handle its £4m direct marketing account.
07 Oct 2008
| by Jane Bainbridge
LONDON - Few sectors are escaping the turmoil affecting the global economy, but some are being hit harder than others. The combination of rising fuel prices, increased car tax and road-payment schemes - at a time when many are delaying big-ticket purchases - is making selling cars a particularly fraught...
22 Nov 2006
The first time I saw Stephon Marbury was in 1997.
08 Nov 2006
Bryan Ferry paused, just for a second, and the audience at the Victoria & Albert Museum thrilled.
06 Sep 2006
In 1993, Peter Steiner's now-famous New Yorker cartoon show depicted two dogs, with one at the computer, saying 'On the internet, nobody knows you're a dog'. If consumers found the internet a rich source of anonymity then, 13 years on there are even more ways to conceal an identity.
24 May 2006
| by Andy Fry
After tying up with NTL, Richard Branson is considering a return to music TV to take on the might of MTV.
26 Apr 2006
As FIFA begins the search for eight secondary sponsors, Drew Barrand asks whether they will get value for money.
18 Jan 2006
Will a revamped FA sponsorship structure appease its partners' gripes about value for money, asks Drew Barrand.
07 Sep 2005
Commercial radio is launching two specialist top 40s to stem a decline in chart audiences. Gemma Charles reports.
27 Jul 2005
With more people window-shopping online, can POP play a role in
persuading consumers to keep returning to high-street stores, asks Robert Gray.