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Car supermarket brand Motorpoint has bought the naming rights to the Sheffield Arena, rebranding the venue for the next five years as the Motorpoint Arena.
The Tune Group, the entertainment and leisure brand founded by the owners of low-cost airline AirAsia, has signed a six-figure deal to become official shirt sponsor for referees and match officials in the Premier League, Football League and FA Cup.
LONDON - Rajar chief executive Sally de la Bedoyere has been appointed director of income generation for the Royal Society for the Prevention of Cruelty to Animals.
LONDON - BMW, a founding client of WCRS, is reviewing its ad account out of the agency, Marketing can exclusively reveal.
The International Cricket Council (ICC) has appointed Whitestone International to handle design work surrounding its centenary celebrations.
LONDON - Electrical retailer Comet is planning to use customer review comments in its online and offline marketing campaigns after introducing-user generated content to its website.
LONDON - Apple is launching a one day 'black friday' sale today with discounts across key products including ipods.
Orka Golf, the luxury golf equipment manufacturer, plans to develop a range of bespoke golf clubs for car marques. The brand is working with start-up automotive marketing consultancy Sutherland Campbell, which is headed by former Hyundai marketer Jim Campbell.
HarperCollins is to release new editions of 13 Agatha Christie novels including The 13 Problems, A Pocket Full of Rye and Elephants Can Remember. The updated book covers have been created by Crush.
Monocle magazine, a monthly publication edited by former Wallpaper editor Tyler Brule, has opened a store in Marylebone to sell products created in partnership with fashion brands including Porter Artek and Drakes London.
