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Trioni refreshing pack design for Daioni flavoured milk

Trioni, the Welsh dairy brand, is refreshing the pack design for its Daioni range of flavoured milk. The updated packaging, by design agency BrandMe, is intended to position the milk as uplifting and replenishing.

Mikimoto hires Radius to create a series of brochures

Mikimoto, the luxury pearl brand, has hired design and production agency Radius to create a series of minimalist-themed brochures. Featuring 13 of Mikimoto's jewellery collections, they will be rolled out across the UK, Europe and the Middle East this month.

Start, a EUR7.5m EU-funded initiative, hires Identica

Start, a EUR7.5m EU-funded initiative encouraging travellers in the region to use sustainable transport, has hired branding agency Identica to create its logo. The identity will be used to inform consumers about transport in Portugal, France, Spain and the UK.

MySpace UK adds platform

MySpace has announced the UK launch of MySpace Music, a platform offering free access to music tracks and videos.

HMV names head of online

HMV has appointed Sarah Hughes, Amazon.co.uk head of DVD buying, as its head of online.

Digital Choice: Waitrose online advent calendar

Holiday season is about giving, and in this campaign Waitrose cleverly enables people to donate to Great Ormond Street Hospital simply by setting an advent calendar video microsite as their homepage.

We Are Social appointed by ActionAid

ActionAid, the international development charity, has appointed We Are Social as its social media agency following a three-way pitch. It will work alongside the charity's creative agency, Nonsense London.

Microsite launched by Simplifydigital

Simplifydigital, the TV, broadband and phone service-comparison website, has launched a microsite aimed at demystifying package deals. Users can state their requirements via a web form and the deals best suited to their needs will be returned.

Stella Artois launches 'Send a card, save a tree' campaign

Stella Artois has launched a digital 'Send a card, save a tree' campaign, created by Bright Spark Digital. It is offering consumers the opportunity to send a free, augmented reality Christmas eCard. For each one sent, Stella Artois says it will secure the future of a tree in the threatened Atlantic...

Drinkaware and Brook team up

Drinkaware has teamed up with sexual health advice service Brook to create 'Party Season Survival' packs.

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