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LONDON - Innocent are planning the launch of a £8m marketing campaign for 2009, which will kick off in the New Year.
LONDON - Conservative frontbencher Jeremy Hunt MP has been appointed to the new role of official spokesman for online campaigning for the Conservative Party.
LONDON - Pepsi has launched a digital campaign for its Pepsi MAX QR codes promotion to support the above the line campaign backed by model Kelly Brook.
LONDON - John Lewis is aiming to boost online sales by adding consumers' product suggestions and contextual promotions to its website.
LONDON - The RSPCA has teamed up with YouTube animator Simon Torfield, famed for his 'Simon's Cat' films, to boost awareness of pet obesity.
Amazon has launched a music download service. Amazon MP3 will sell tracks from 59p and albums from £3. The roll-out follows Play.com's PlayDigital launch in February.
The Brit Oval, home to Surrey County Cricket Club, is beefing up its digital activities, with a six-figure digital marketing spend planned for 2009.
Epson has consolidated its European digital advertising business into Twentysix following a pitch against an undisclosed agency.
Figleaves, the online lingerie retailer, has appointed Profero to handle its online customer acquisition activity, initially comprising search and affiliate marketing.
Piaggio Group has unveiled dedicated websites for its Vespa, Piaggio and Gilera scooter brands. The sites, developed by Visarc, combine ecommerce with Vespa's dealer network to allow users to buy scooters and receive customer support.
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