Future TV: Telly's vision
13 May 2010 | by Adam Woods
3D is the current buzzword in TV, but the future of the goggle box doesn't end there.
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Google watch - Google quits China and buys UK's Plink
13 May 2010
While Google is watching you, we make sure we're watching Google.
Profile: Anna Rafferty, managing director, Penguin Digital
13 May 2010 | by Andrew McCormick
Penguin Digital's Anna Rafferty has brought the book publisher into the internet age by embracing the web's raison d'etre and making the art of storytelling fresh, engaging and democratic.
Masterclass: Personalised ads
13 May 2010 | by David Tiltman
The 'remarketing' feature within Google's personalised ad service has put a fresh twist on the behavioural targeting debate.
Special Report: Affiliate Marketing - Battle of the brands
13 May 2010 | by Kim Benjamin
Mobile phone operators such as Vodafone and Orange now rely on affiliate marketing to convert consumers, who are spoilt for choice in the sector, into customers.
Digital Report: Keep your affiliates onside
28 Apr 2010 | by Andrew McCormick
Marketers looking to use affiliates for the first time must ensure they take steps to protect brand values and avoid duplicating other digital activity.
Digital Report: Don't underestimate the super-affiliates
28 Apr 2010 | by Andrew McCormick
Finance and utility brands are more likely to benefit from price-comparison and voucher-code sites, but all advertisers should consider their potential
British Airways' pre-emptive strike
30 Mar 2010 | by Sara Kimberley
LONDON - BA's social-media response to industrial action offers a model for other brands.
Beyond digital
01 Mar 2010 | by Kunal Dutta
Is digital as we know it dead as the discipline is swallowed up into the mass marketing mix?
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