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Claudia Schiffer s striptease for the Citroen Xsara provoked 77 complaints to the Independent Television Commission on the grounds of offence, which are unlikely to be upheld, according to the ITC.
Mars is running a TV campaign for the Fruitice variation of its Starburst brand from the beginning of June. The 30-second commercial, created by Grey London, develops the Scientists theme from the campaign which justified the name change from Opal Fruits to Starburst. In this ad, the scientists are...
Sega s future been given a boost with the news that its long-awaited video-games console is to receive the backing of Microsoft.
Nestle s beverage division is to screen all England and Scotland World Cup matches at giant events under the name of its Nescafe coffee brand.
Blue, the new credit card from American Express, will launch this week with advertising from Ogilvy Do more slogan from previous Amex ads is incorporated into the campaign in the line It pays you to do more .
Is advertising art?
ITN New Media has moved its online sales operations in house, parting company with TSMSi, its new-media sales house.
As a five-year season ticket holder for Chelsea, I also happened to find myself at the Cup Winners Cup Final in Stockholm. Given the realities of our squad system, I consumed Blues editorial in the sports pages of the national newspapers, partly to gloat about our potential glory, but also in the forlorn...
Time Inc, the new-media arm of media giant Time Warner, has launched an online global project dedicated to the World Cup and funded by advertisers.
Yes, yet another World Cup sponsor, and yet another FMCG brand aligning itself with the beautiful game. I have to admit, as a soccer fan, it is irritating that nearly every TV ad now seems to have a football dimension.
