31 Jul 2001
LONDON - Capital Radio has appointed David Andrews as its first group marketing director as part of an extensive restructure.
26 Jul 2001
| by MARK KLEINMAN
The Department for Education and Skills (DfES) has handed Duckworth
Finn Grubb Waters a 7m brief to encourage young people from
underprivileged backgrounds into further education.
The project, dubbed 'Excellence Challenge', will involve the creation of
a brand identity and communications...
26 Jul 2001
| by MARK KLEINMAN
The government's annual adspend has soared to a record high of
almost 200m, according to figures published earlier this
week.
Its 192m spend for the year ending March 2001 represents a rise
of nearly 70% on the previous 12 months.
The COI Communications annual report, which details...
26 Jul 2001
| by MARK KLEINMAN
Centrica Telecommunications has hired former Orange and Cable &
Wireless marketer Phil Hendey as its commercial director, triggering a
review of the firm's agencies.
Hendey reports to Centrica Telecoms managing director Ian
El-Mokadem.
He will be responsible for all marketing activity...
26 Jul 2001
| by RAVI CHANDIRAMANI
Hans Snook, the founder and ex-chief executive of mobile phone
network Orange, is to launch a chain of health outlets extolling the
benefits of alternative medicine.
Snook is understood to have been working on the brand since he stepped
down from Orange in March, when the company floated...
26 Jul 2001
| by POPPY BRECH
Vizzavi, the internet portal joint-owned by Vodafone and Vivendi,
is to make its TV sponsorship debut by backing Pop Idols on ITV in a
deal believed to be worth 2m.
The agreement will see Vizzavi link its brand with a search to find the
next Robbie Williams or Madonna. Pop Idols will offer...
26 Jul 2001
| by MATTHEW ARNOLD
The UK's betting operators are joining forces for a 2m
press, poster and PR campaign celebrating the end of the betting
tax.
The work will launch on October 5, the eve of the tax's repeal, bearing
the strapline, 'Axe the tax'. The ads will run for one week.
The campaign is being...
26 Jul 2001
AOL Time Warner was expected to be close to announcing its
acquisition of IPC Media, as Marketing went to press. The deal values
the group at around 1.1bn. IPC Media is the UK's largest consumer
publisher with titles including Loaded, What's On TV and Woman's
Journal.
26 Jul 2001
BT is to end its title sponsorship of the Round the World Yacht
Race after eight years. The telecoms giant has been involved with the
contest, which since 1993 has been called the BT Global Challenge, since
its inception in 1989.
26 Jul 2001
Michael Jackson, chief executive of Channel 4, resigned from the TV
station on Monday to take up the role of president and chief executive
officer of USA Entertainment Group. Channel 4 has yet to name a
successor.