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Action on Smoking and Health (ASH) has challenged the Advertising Standards Authority to crack down on advertising for Camel boots and Marlboro Classics clothing, following a recent acknowledgement by the government that this practice is indirect advertising for tobacco products .
The Direct Marketing Association (DMA) and the telephone regulatory body Oftel are lining up for a battle over the best way to stop consumers being pestered by unwanted telemarketing calls.
Health minister Tessa Jowell this week showed the government s determination to appear tough on smoking, by unveiling the Health Education Authority s new anti-smoking advertising campaign, which will run from Boxing Day to No Smoking Day in March 1998.
The European consortium behind the pounds 42bn Eurofighter project is to launch an international advertising and public relations campaign to promote the jet fighter to foreign governments.
BMG Interactive is trading off the controversy surrounding its Grand Theft Auto game with a provocative radio and press campaign. The game, criticised for its violent content, was threatened with a ban following a debate in the House of Lords earlier this year. It has since been passed by the British...
Crusaid, the charity that helps people with HIV and Aids, has launched an affinity card through the Bank of Scotland and Trans National.
The Chartered Institute of Marketing has created the Automotive Consultancy Group, focusing on marketing in the automotive sector.
The court battle between BT and Cable s High Court ruling in BT s favour.
The Health Education Authority (HEA) is to use real smokers for the first time in its advertising in a bid to shock young people into stopping smoking.
