Rajar chief executive de la Bedoyere to join RSPCA
12 May 2010 | by Mark Banham
LONDON - Rajar chief executive Sally de la Bedoyere has been appointed director of income generation for the Royal Society for the Prevention of Cruelty to Animals.
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Marketing Moments 2012: Kony redefines the power of the viral
06 Dec 2012 | by Nicola Kemp
The fastest-spreading viral video of all time gave marketers a taste of the power of social video
The Marketing Society Forum - Should charities use ads to compare themselves with each other?
24 Mar 2010
Imminent changes to the codes of practice governing advertising will allow charities to detail the proportion of their funds that goes directly to the cause in question against that of their rivals.
Christian Aid hands ad account to Beattie McGuinness Bungay
15 Dec 2008 | by Becky Wilkerson
LONDON - Christian Aid has appointed Beattie McGuinness Bungay to handle its advertising account.
RSPCA viral highlights pet obesity
10 Dec 2008 | by Becky Wilkerson
LONDON - The RSPCA has teamed up with YouTube animator Simon Torfield, famed for his 'Simon's Cat' films, to boost awareness of pet obesity.
NSPCC recruits youth to staff virtual agency to promote ChildLine
04 Dec 2008 | by Joe Thomas
LONDON - The NSPCC has launched a virtual agency for under-18's to promote awareness of ChildLine.
The Week in Marketing: 2 December 2008
02 Dec 2008 | by Staff
LONDON - A roundup of the important stories from the world of Marketing.
St Dunstan's mounts direct mail campaign to help ex-Service people
28 Nov 2008 | by Joe Thomas
LONDON - St Dunstan's is launching a direct marketing campaign to highlight the charity, which helps ex-Service people with serious sight problems regain their independence.
Save the Children links with Sunday Times for Christmas appeal
28 Nov 2008 | by Becky Charles
LONDON - Save the Children unveils press and online activity featuring Davina McCall for the Sunday Times Christmas Appeal
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