to remove filtersBurger King TV ad exposes burger 'atheist'
17 Nov 2008 | by Becky Wilkerson
LONDON - Burger King has launched a TV campaign intended to promote the quality of its burgers.
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John Lewis reviews advertising account
17 Nov 2008 | by Miranda Fitzgerald
LONDON - John Lewis is reviewing its £20m above-the-line ad agency arrangements, with incumbent agency Lowe set to repitch for the business.
John Lewis Christmas campaign eschews excessive consumerism
10 Nov 2008 | by Miranda Fitzgerald
LONDON - John Lewis is launching a multi-million pound Christmas campaign tonight on Channel 4.
Consumer in the street: buying green in the credit crunch
27 Aug 2008 | by Bill Britt
LONDON - With rising commodity and fuel costs driving up prices, Marketing asks consumers in the street whether they are willing to pay more to buy green during the credit crunch. Watch the video for their views.
Marketing's Power 100: What they said
07 Jul 2008 | by Staff
LONDON - McDonald's chief marketing officer Jill McDonald, Diageo marketing director Philip Almond and Kimberly-Clark managing director Troy Warfield were among those attending a reception last week for Marketing's annual Power 100.
David Beckham stars in global TV ad for Sharpie pens
27 Jun 2008 | by Ed Kemp
LONDON - Football star David Beckham will appear in a TV ad for marker pen brand Sharpie that will break globally next week. It ties in to a promotion that challenges entrants to 'Think Beckham and be bold'.
Boots unveils 'carefree summer' campaign
24 Jun 2008 | by Jemima Bokaie
LONDON - Boots is promoting the 'carefree-ness of summer' in its latest advertising campaign.
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