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Why marketers are ditching their brands for life in adland

Increasing numbers of brand marketers are being tempted by life in adland and are making the switch in careers. We asked four senior marketers who have already made the leap if they missed life as the client.

Russell Kane to host Rev Awards - last chance to book

Comedian Russell Kane has been named as host of the Rev Awards 2013, taking place on 17 May.

What would you do if your social media account was hacked?

Marketing, in collaboration with social media agency Jam, set an exam for marketers and agencies to test what they would do in certain social media situtations. Here we pull out some of the best and more questionable answers to the longer scenario-based questions. Do you agree?

Did you know 71% of Lady Gaga's followers are fake?

Earlier this year, Marketing, in collaboration with social media agency Jam, devised a social media exam to put marketers and agencies to the test.

Nicola Mendelsohn appointed VP EMEA for Facebook

Nicola Mendelsohn, the executive chairman of Karmarama, has been appointed vice-president of Facebook across Europe, Central and Eastern Europe, the Middle East, Africa and Russia, replacing Joanna Shields.

Five of the weirdest places to find brand inspiration

Sir Paul Smith likes to use a pencil and paper because from a "mistake can come an idea". Creative inspiration can come from the weirdest things - marketers should seek out that creative spark in the most unlikely of places, writes Peter Knapp, global creative officer of branding agency Landor Associates.

ASA aims fire at 'misleading' advertisers as complaint numbers fall

The Advertising Standards Authority (ASA) has identified five "misleading advertising priorities" it will focus on over the coming 12 months, as the organisation revealed a slight decline in consumer complaints over the past year.

Is UK marketing doing enough to reverse a decline in the talent pool?

The Marketing Society Forum: Some marketing directors are worried that there are fewer FMCG "marketing universities" where future marketing leaders can start out.

getmemedia.com Idea of the Week: Sponsor the British Lions tour this summer

Perform Sports present an advertiser the opportunity to get involved with the biggest sporting event this summer as the British Lions tour Australia for the first time in twelve years.

Nxt Gen 2013: future CMOs reveal their career tips

The marketers from this year's Nxt Gen list give their advice to new and established marketers alike on keeping up with a changing world.


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