Vodafone, 02, EE, Three and BT are the winning bidders for the much-trumpeted 4G mobile spectrum, which is expected to kick-start a major marketing war.
Sported, the sports legacy charity from the London 2012 Olympics, is launching its first national campaign by teaming up with The Sun with the aim of raising £1m.
A series of "wrong" decisions surrounding how much tax Starbucks pays in the UK has led the global coffee chain to become the latest brand to suffer in "the age of damage", according to Havas' global chief executive David Jones, and he believes Google and Amazon will be next.
With the London 2012 Olympic Games in full swing official programmes and magazines supplier Haymarket Network is set to produce 27 daily guides as part of a bigger project spanning more than 4,000 pages of content.
Vodafone is to launch a limited-edition mobile handset in conjunction with Tate, the first time in a decade that the gallery group has partnered a corporate sponsor to produce a commercial product.
McDonald's secured the prestigious Grand Prix at the 2012 Marketing Society Awards for Excellence, held on Monday, for the role marketing has played in overhauling its UK business since 2006.
01 May 2012
| by Kim Benjamin
Unilever, ASOS, British Gas, McDonald's and John Lewis top the nominations shortlist for the 2012 Marketing Society Awards for excellence
Locog has come out fighting in support of its commercial partners, following a series of media reports criticising the role of London 2012 sponsors such as McDonald's, Coca-Cola and Adidas.
A parliamentary committee charged with investigating the UK's privacy laws has recommended that advertisers should help enforce regulation of newspapers and that Google should to do more to restrict offending content.
ISBA has pledged to explore the possibility of supporting Lord Hunt's new-look Press Complaints Commission by having its advertising members favour those newspapers who are part fo the industry body.