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Subway replaces wraps with 'healthier' flatbreads

Subway is ditching its wrap products and replacing them with low-fat flatbreads as it seeks to offer healthier alternatives, alongside its core subs.

Wake up and smell the success of coffee

The "big three" coffee chains - Costa, Starbucks and Caffe Nero - all focus on innovation strategies to keep up momentum in the growing sector. However, the threat of indie "brew bars" and wavering consumer sentiment mean the pressure is on, writes Kate Jones, retail specialist and director of brand...

Costa Coffee's growth is down to "reassuringly proud" strategy

The coffee chain's double-digit growth and massive expansion plans show that Costa's blend of location, authenticity and reassurance is leading the sector, writes Jenny Ashmore, consultant at OxfordSM, and former Mars global marketing capability officer.

Meet the new generation of restaurant brands outsmarting the establishment

Former Giraffe and wagamama lead marketer Vikki O'Neill (below, left) outlines how new restaurant chains are leading the way in using social to create an explosion in brand awareness and loyalty.

'BK should sponsor Thatcher funeral', claims Galloway

Consumer brands, such as Burger King, McDonald's and Coca-Cola, should sponsor Margaret Thatcher's funeral, according to outspoken Respect MP George Galloway.

KFC gets serious about coffee with full UK rollout

KFC has rolled out an advertising campaign to mark the nationwide launch of its Lavazza coffee offering, as it seeks to take on McDonald's and other rivals.

Steve Easterbrook returns to McDonald's as global chief brand officer

Former McDoanld's UK boss Steve Easterbrook is returning to the fast-food chain as its top global marketer, after 18 months away from the business.

Domino's in talks to sponsor Football League

Domino's Pizza has emerged as a rival to B&Q to sponsor the Football League.

Negative tweets can benefit a brand, says Domino's marketing director

Negative tweets can prove beneficial to a brand by driving "a lot of interest", according to Simon Wallis, the marketing director of Domino's Pizza.

Domino's marketing activity boosts pizza sales

Domino's has credited new product launches backed by an "ever-growing marketing budget" for a double-digit lift in sales, despite the snow in the first quarter of the year.

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