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In the last trading days before Christmas, John Lewis has seen an increase in sales of 4.3% compared to last year, despite the ongoing poor weather.
Christmas Day, a day traditionally absolved from the excessive seasonal spending, could see consumers parting with up to £153m, according to analysis from the Interactive Media in Retail Group (IMRG).
Price hikes proposed by the Royal Mail prior to a privatisation next year will hit agencies' direct marketing budgets, according to direct mail specialists Post Switch.
EBay has agreed to buy German retail website Brands4Friends for $200m (£128m) in cash.
No year is complete without a marketing mishap and in 2010 there were plenty to chose from.
The Office of Fair Trading has won a pledge from blogging company Handpicked Media, that promotional blogs and tweets should fully disclose comments made in return for payment.
Online grocery shoppers are less likely to react to marketing promotions compared to those in the supermarket, while mobile sites remain largely sub-standard, new research suggests.
Asics, the athletics brand, is launching a pan-European digital campaign to find the face for its Ayami women's sportswear range.
Tesco, the UK's largest supermarket, is the UK's most searched-for online food and drink term, according to data revealed by Google today.
Helen uses her final throw of the dice in 2010 to suggest where the ups and downs will occur in 2011.
