to remove filters'Have a higher purpose and do the right thing': O2 chief Ronan Dunne's tips for the top
17 May 2013 | by Rachel Barnes
Ronan Dunne, chief executive of Telefonica (O2), shares his top five tips for getting to the top in the business world.
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Why marketers are missing a trick by ignoring sensory perception
20 May 2013 | by Gemma Charles
Altering the environment can enhance the taste and enjoyment of whisky by up to 20%, an experiment by Diageo has found.
Next promotes top marketer Jane Shields to the board
16 May 2013 | by Rachel Barnes
Jane Shields, the group sales and marketing director of Next, has been promoted to the retailer's board as an executive director.
Christian Woolfenden new bookies' favourite to be Marketing Leader of the Year
14 May 2013 | by Rachel Barnes
Paddy Power marketing chief Christian Woolfenden has emerged as the new favourite to be named The Marketing Society's Marketing Leader of the Year 2013, according to the latest odds from the bookmaker.
Unilever readies first 100% organic haircare range
13 May 2013 | by John Reynolds
Unilever is launching a new haircare range under its Timotei brand, which it claims will be the UK's first mass market 100% organic haircare range.
Brands offered exclusive sponsorship rights for Whitehall campaigns
10 May 2013 | by Gemma Charles
Brands will be offered the chance to exclusively sponsor government campaigns following a relaxation of the rules that govern how Whitehall funds its marketing efforts.
Russell Kane to host Rev Awards - last chance to book
09 May 2013 | by Staff
Comedian Russell Kane has been named as host of the Rev Awards 2013, taking place on 17 May.
What would you do if your social media account was hacked?
08 May 2013 | by Rachel Barnes
Marketing, in collaboration with social media agency Jam, set an exam for marketers and agencies to test what they would do in certain social media situtations. Here we pull out some of the best and more questionable answers to the longer scenario-based questions. Do you agree?
Did you know 71% of Lady Gaga's followers are fake?
08 May 2013 | by Rachel Barnes
Earlier this year, Marketing, in collaboration with social media agency Jam, devised a social media exam to put marketers and agencies to the test.
Go Outdoors TV ad marks bank holiday weekend
03 May 2013 | by Chloe Smith
Go Outdoors is rolling out its new TV commercial to mark the bank holiday weekend, encouraging consumers to make use of its special offer on camping equipment.
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