Power 100 Next Generation: The full list 1-30
13 Nov 2012 | by Rachel Barnes
Marketing, in association with Engine, profiles 30 of the brightest and best young marketers in the UK today.
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Marketing, in association with Engine, profiles 30 of the brightest and best young marketers in the UK today.
Marketing, in association with Engine, profiles 30 of the brightest and best young marketers in the UK today.
Price cuts dominate the retail market, but major brand-owners are keen to develop price promotions as a tool to build consumer loyalty and value sales, writes Stuart Derrick.
Unilever, ASOS, British Gas, McDonald's and John Lewis top the nominations shortlist for the 2012 Marketing Society Awards for excellence
Specificity, or the precision model, is something I came across about five years ago when I was sales and customer services director.
The Transport for London marketing director's preparations for the London 2012 Olympics are finally coming to fruition, writes Gemma Charles.
Luxury watch brand TAG Heuer is ramping up its CRM activity in an attempt to achieve a sales uplift with more targeted communications.
Royal Mail wants to use technology to boost the effectiveness of direct mail, writes Alex Brownsell.
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The Marketing Society, sustainability charity Start, and Business in the Community have launched an initiative aimed at uniting marketers around a "green" action day.