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Churchill Insurance is looking to position itself as "dependable" with a new series of TV ads starring actor Martin Clunes.
Insurer More Th>n is launching a new ad campaign featuring its impressionist brand character, 'More Th>n Freeman', which showcases how the brand helps customers.
Bupa is rolling out a new ad campaign to increase awareness of the brand's heritage among consumers.
Social video sharing has experienced massive growth over the past five years, as shown by the 'Viral Spiral' infographic created by social video specialist Unruly.
Marketers had reason to be concerned as the New Year arrived, but despite continued economic uncertainty, 2011 delivered marketing milestones in droves, writes Nicola Clark.
Nationwide Building Society has launched its first campaign promoting current accounts in more than three years, as the brand looks to improve awareness of its products.
Axa has lost its lust for life with Iggy Pop and is axing the rock star from its swiftcover.com ads, replacing him with celebrity-voiced animated dogs.
Confused.com is launching a marketing campaign to promote a new tie-up with loyalty scheme Nectar.
Churchill Insurance is revamping its nodding dog brand mascot with a new marketing campaign starring actor Martin Clunes.
Although the economy has continued to provide a headache for marketers, some TV advertising managed to achieve cut-through with the beleaguered British public, writes Gail Kemp.
