What marketers should know about Snapchat
13 Jun 2013 | by Nicola Kemp
It is impossible to ignore the hype around Snapchat, but is it more appropriate for sexting than branding, asks Nicola Kemp.
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Watch the latest must-see viral videos from Apple, Smirnoff and Ibis Hotels
14 Jun 2013 | by Gemma Charles
The latest viral video hits from Apple, Smirnoff and Ibis Hotels.
Burberry teams with Google to send digital 'Burberry Kisses'
12 Jun 2013 | by Simon Nias
If you happen to see someone kissing their smartphone today, do not be alarmed, they have probably just discovered Burberry Kisses, a new brand campaign powered by Google.
Google Glass: a hands-on guide from Marketing
12 Jun 2013 | by Matthew Chapman
Google Glass is the most talked-about technology product of the moment, but what opportunities could it offer brands?
Ad market to grow by £3bn in five years says PwC report
05 Jun 2013 | by Matthew Chapman
The advertising market will grow by £3bn to hit a value of £17bn in 2017 on the back of strong internet advertising growth, according to a PwC report.
Apple on verge of iRadio launch after Warner Music deal
03 Jun 2013 | by Matthew Chapman
Apple has reportedly struck a deal with Warner Music that could lead to the launch of its iRadio music streaming service next week.
Machinima: How brands are making films within games
03 Jun 2013 | by Aaron Martin
Creating movies from within computer games may sound like something best left to teenage boys, but the art of machinima, making animated films from within the real-time 3-D 'engine' of a video game, is proving anything but says Aaron Martin, Collective London's head of strategy.
Xbox One to use camera sensors to reward viewers who watch ads
29 May 2013 | by Matthew Chapman
Microsoft has filed a patent that will allow its Xbox One to reward viewers for watching ads on the device, to prevent people skipping ad breaks.
Why the natural next step in mobile is wearable
29 May 2013 | by Mel Exon
A week spent in Mountain View last month gave me an opportunity to try Google Glass. Only made publicly available to a few developers ("Explorers", as Google likes to call them) very recently, media reactions to Glass have set up camp at opposing ends of a scale: naysayers versus evangelists.
Social Tracker: Apple
28 May 2013 | by Staff
As its share price slumps and profits fall, how has Apple fared across social media?
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