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EBay to offer segmented shopping data to marketers

EBay is reportedly dividing up its data into shopping segments in a move to offer it out to marketers to help them target ads at consumers on non-eBay sites.

Facebook set to launch video ads

Facebook is launching video advertising in its newsfeed in July, in an effort to capture some of the growing online video and television ad markets that are worth billions of pounds globally.

Net-a-Porter partners The Dorchester for first 'micro app'

Online retailer Net-a-Porter has partnered luxury hotel firm Dorchester Collection to create its first "micro app" for a commercial partner.

Dove's viral shows that we can be our own harshest critics

Social video expert Unruly evaluates the latest viral campaign from Dove.

Ones to watch: the latest viral videos from Renault, H&M and Cuprinol

The latest viral video hits from Renault, H&M and Cuprinol.

Analyst view: Questions remain about how Facebook will drive mobile growth

Facebook has posted a 38% year-on-year revenue rise to £938m in the first quarter of the year on the back of mobile advertising growth, but questions remain how Facebook will increase monetisation as it reaches saturation point.

Mobile accounts for 30% of Facebook's revenues

Facebook revenues rose by 38% in the first quarter as it beat analyst expectations and reported that a third of its revenues are now coming from mobile.

IBM makes stop-motion movie using thousands of atoms

Scientists at IBM have created the 'world's smallest movie' with a stop motion film that used a super-sharp needle and a two ton microscope to manipulate thousands of atoms to create 242 frames of stop-motion action.

Samsung first brand to sign up to AOL's branded content business

Samsung has signed up as the UK launch advertiser of Be On, a global branded content business owned by AOL, with a major digital push to support its Galaxy S4 smartphone.

Snickers bids on commonly misspelled Google search terms

The most commonly misspelled searched terms on Google were used to communicate Snickers' 'you're not you when you're hungry' message.

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