Yahoo has followed up its $1.1bn acquisition of Tumblr by unveiling a complete overhaul of Flickr, its photo sharing service.
Toshiba is offering Superman fans the chance to win a zero gravity flight experience as part of its exclusive partnership with Warner Bros' upcoming 'Man of Steel' movie.
Nicholas Milligan, the managing director of Sky Media, has died in a speedboat accident in Padstow, Cornwall.
Toyota has replaced its long-standing partnership with Channel 4's T4 with a seven-figure advertising deal with online music platform Vevo, as it seeks to promote its Aygo model to a youthful audience.
Twitter, which was officially valued at $9bn (£5.8bn) earlier this year, has added to speculation that it will seek an initial public offering in 2014 with the appointment of a Morgan Stanley investment banker, Cynthia Gaylor, as its head of corporate development.
29 Apr 2013
Perform Sports present an advertiser the opportunity to get involved with the biggest sporting event this summer as the British Lions tour Australia for the first time in twelve years.
This month's Marketing contributors Sir John Hegarty and marketer Will Harris recount the best piece of marketing they have seen in recent weeks.
The big question for many brands when it comes to social media is how does it affect the bottom line? Twitter provided an answer to that question yesterday as it released a study showing how tweets drive sales.
Twitter has argued the route to success on its platform is "not by being loud" but by "being good", as it attempts to fend off accusations that it is merely a PR medium.
Gillette has struck a marketing partnership with Vodafone McLaren Mercedes, as the brand's owner Procter & Gamble (P&G) looks to develop a footprint in Formula 1 and tap into its global appeal.