Microsoft has sold its online shopping portal Ciao to LeGuide.com, the pan-European publisher of digital shopping guides, for an undisclosed sum.
Netflix has struck a deal with BBC Worldwide to broadcast BBC programmes including 'Doctor Who' and 'Spooks', as the online film service gears up for its much-anticipated launch in the UK and Ireland next year.
Budgets may have been the main issue in the spotlight, but a good few brands still managed to mess up in spectacular style in 2011, writes Nicola Clark.
Marketers had reason to be concerned as the New Year arrived, but despite continued economic uncertainty, 2011 delivered marketing milestones in droves, writes Nicola Clark.
AOL Europe's vice-president of marketing and communication director Sarah Gavin is leaving the company after six years amid a restructure involving a number of job losses at the company.
The Huffington Post is set to introduce branded blogs to its UK news and blogs site at the start of next year, offering brands deeper social integration with its readers.
Last minute shoppers are becoming more reliant on their mobiles, with up to half of all searches for last minute Christmas gifts and store locations expected to be made using mobile devices this year, according to research from Google.
A volatile marketplace has not stifled innovation in media over the past 12 months, writes Nicola Clark.
13 Dec 2011
| by Nicola Clark
The winning shop has turned around its fortunes in the three years since an especially tough 2008, and now offers compelling branded communications and content across platforms.
Twitter has unveiled a major redesign and has added brand profile pages - initially from a select group of 21 brands including Coca-Cola, Bing, Heineken and Dell - which will roll out to consumers over the next few months.