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Vauxhall and FA power ahead with new four-year England deal

Vauxhall has extended its deal with The Football Association (FA) for a further four-years as England football team lead sponsor, with the car marque claiming its sponsorship has delivered "extraordinary" levels of brand awareness.

Audi gives us two Spocks for the price of one

Social video expert Unruly evaluates the latest viral campaign from Audi.

Audi latest campaign pushes 'style and substance' message

Audi is using its latest UK ad campaign, featuring its first "heroine" in 20 years, to push the message that the brand offers drivers both "style" and "substance".

Toyota swaps T4 sponsorship for Vevo ad deal

Toyota has replaced its long-standing partnership with Channel 4's T4 with a seven-figure advertising deal with online music platform Vevo, as it seeks to promote its Aygo model to a youthful audience.

Ones to watch: the latest viral videos from Renault, H&M and Cuprinol

The latest viral video hits from Renault, H&M and Cuprinol.

Nissan global marketing chief demands more 'science' and less 'glorified art'

Nissan's global marketing chief Andy Palmer has plans to adopt a more "scientific" approach to the brand's marketing, writes Alex Brownsell.

Is UK marketing doing enough to reverse a decline in the talent pool?

The Marketing Society Forum: Some marketing directors are worried that there are fewer FMCG "marketing universities" where future marketing leaders can start out.

Mercedes-Benz promotes Andrew Mallery to top UK marketing role

Mercedes-Benz has appointed Andrew Mallery as its new UK marketing director for cars, with incumbent David George set to join one of the marque's franchise retailers in a senior role.

Ones to watch: the latest viral videos from Evian, Durex and Jaguar

The latest viral video hits from Evian, Durex and Jaguar.

Nissan promotes British credentials with Team GB tie-up

Nissan is to sponsor the British Olympic and Paralympic teams, as it seeks to promote its credentials as the UK's "most prolific" motor manufacturer.

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