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Sony to launch ad campaign for PSP Go

30 Sep 2009 | by Fiona Ramsay

LONDON - Sony Computer Entertainment is backing the launch of its PSP Go handheld console this week with a marketing push through agency Love Creative.

John Lewis to consolidate customer call centres

30 Sep 2009 | by Joe Thomas

LONDON - John Lewis is opening two contact centres next year in a push to improve customer service.

Samsung debuts camera ad campaign

30 Sep 2009 | by Fiona Ramsay

LONDON - Samsung is launching a £2m advertising campaign this week, featuring TV ads to support its new 2View cameras.

Kenco kicks off £7.5m green packaging campaign

30 Sep 2009 | by Any Golding

LONDON - Coffee brand Kenco is to launch its £7.5m Eco Refill sustainable packaging campaign, which promotes its refillable packs, which it says use 97% less packaging than its glass jars.

Vodafone launches 360 services with 'Red heads' ad campaign

30 Sep 2009 | by Fiona Ramsay

LONDON - Vodafone has unveiled the first of its UK TV ads using the 'Power to you' tagline.

Coca-Cola to end Football League sponsorship

30 Sep 2009 | by Ed Kemp

LONDON - Coca-Cola has called an end to its title sponsorship of the Coca-Cola Championship and the Coca-Cola Football League.

Duke of Edinburgh accuses supermarkets of trying to destroy village life

30 Sep 2009 | by Staff

LONDON - The Duke of Edinburgh has said that supermarkets and big retail centres in the countryside are threatening traditional British villages.

Critics attack Freeview for lack of TV-retune marketing

30 Sep 2009 | by Alex Brownsell

LONDON - Freeview has been criticised for its lack of communication over the need for consumers to retune their set-top boxes or TV sets from lunchtime today.

Online adspend overtakes TV

30 Sep 2009 | by Fiona Ramsay

LONDON - Online adspend has overtaken TV for the first time, accounting for a 23.5% share of all spend in the first half of 2009.

Proposed food-labelling rules could confuse consumers

30 Sep 2009 | by Staff

LONDON - Consumers risk being fooled into thinking foods containing omega-3 fatty acids are healthier than they really are under proposed new European rules, according to scientists.

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