Thomson gives next generation store a coffee bar twist
24 May 2013
A giant video wall projecting videos and imagery of holidays will form the centrepiece of the next generation Thomson store that will include an "Advice Bar" and diner-style booths.
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Thomas Cook is launching a year-round TV ad campaign featuring three adverts starring James Nesbitt, to highlight how it is attempting to make the customer experience as easy as possible across mobile, online and in-store.
A giant video wall projecting videos and imagery of holidays will form the centrepiece of the next generation Thomson store that will include an "Advice Bar" and diner-style booths.
The free running team behind Hollywood blockbusters Casino Royale and Harry Potter were drafted in to launch Thomson's newly renovated Platinum Cruise ships.
Lastminute.com is promising to refocus its business around spontaneous hotel bookings, as the brand launches a 'Love Living Lastminute.com' ad campaign.
The world's oldest travel firm is scaling back on the high street and focusing online, writes Kim Benjamin.
Thomas Cook has announced mass redundancies and store closures in the UK and Ireland, including the axing of a number of marketing roles, as part of plans to restructure the struggling tour operator.
High-street travel agents have been hit hard by online research and booking, writes Jane Bainbridge.
Thomson has pledged to continue to promote the forthcoming launch of its Dreamliner aircraft service, despite the fact that world's entire fleet of the Boeing 787s has been grounded due to safety fears.
Hailo, the app-based taxi booking service, is launching its largest multi-channel ad campaign to date as it gears up for an aggressive global expansion programme.