Watch the latest must-see viral videos from Apple, Smirnoff and Ibis Hotels
14 Jun 2013 | by Gemma Charles
The latest viral video hits from Apple, Smirnoff and Ibis Hotels.
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Apple introduces bold 'designed by Apple in California' message
14 Jun 2013 | by Matthew Chapman
In a statement of intent Apple has turned its attention to its high design values with a TV spot that introduces a 'designed by Apple in California' endline.
IBM makes outdoor ads useful in smarter cities campaign
11 Jun 2013 | by Simon Nias
IBM has given a functional twist to its People for Smarter Cities campaign by creating a series of outdoor ads around Paris that double up as a bench, a shelter or a ramp.
Why the natural next step in mobile is wearable
29 May 2013 | by Mel Exon
A week spent in Mountain View last month gave me an opportunity to try Google Glass. Only made publicly available to a few developers ("Explorers", as Google likes to call them) very recently, media reactions to Glass have set up camp at opposing ends of a scale: naysayers versus evangelists.
The key to growing brand value lies as much in consumers' hearts as their wallets
28 May 2013 | by Robin Headlee
The brands at the top of the BrandZ global rankings are finding some strong challengers at their heels, writes Robin Headlee, vice president at Millward Brown Optimor.
Toshiba runs zero gravity flight competition for Superman fans
17 May 2013 | by Matthew Chapman
Toshiba is offering Superman fans the chance to win a zero gravity flight experience as part of its exclusive partnership with Warner Bros' upcoming 'Man of Steel' movie.
Almost half of UK consumers check work emails in bed
14 May 2013 | by Nicola Kemp
Almost half of 16- to 34-year-olds check their work emails in bed, according to research from the Future Foundation.
Ones to watch: the latest viral videos from Carphone Warehouse, Peta and Acer
10 May 2013 | by Gemma Charles
The latest viral video hits from Carphone Warehouse, Peta and Acer.
Net-a-Porter partners The Dorchester for first 'micro app'
03 May 2013 | by Matthew Chapman
Online retailer Net-a-Porter has partnered luxury hotel firm Dorchester Collection to create its first "micro app" for a commercial partner.
Microsoft inserts wi-fi into Forbes magazine
02 May 2013
A wi-fi hotspot was inserted into the May issue of Forbes magazine to draw attention to Microsoft's cloud-based Office 365 software with a neat piece of targeting.
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