31 May 2013
| by Simon Nias
Visa Europe is making an old man rather than athletes the star of its latest evolution of its 'Flow Faster' ad campaign, which will launch across 19 European countries tomorrow.
The Office of Fair Trading has declined to participate in broadcast interviews regarding a report that has criticised it for being 'timid' in its enforcement of the consumer credit and payday loans market.
Cash Lady, the payday loans firm, has been reprimanded by the ad watchdog for using Kerry Katona's financial difficulties to encourage people to borrow money.
Barclaycard is aiming to attract consumers suffering "offer fatigue" from daily deals providers such as Groupon and Wowcher, with the launch of its "genuinely tailored" new deals brand, Bespoke Offers.
MasterCard has launched a digital marketing campaign offering cardholders the chance to watch music star Beyoncé from an up-close VIP area on her UK tour.
Snowbombing, the week-long festival in Mayrhofen, Austria, that brings together music and wintersports, attracted significant support from brands this year.
American Express is launching a geo-targeted taxi ad campaign that will show passengers ads relevant to the vehicle's location in London.
Barclaycard global brand director Gary Twelvetree has left the payments brand after nearly a decade.
Telefónica-owned O2 has hired Moneysupermarket.com marketer Paul Troy as it looks to rebuild its marketing team after two high-profile exits.
12 Feb 2013
| by Staff
The pioneering US payments company has an exemplary track record of design and branding innovation.