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How should marketers approach Silicon Roundabout?

Dylan Williams (below) is a partner and chief strategy officer at Mother. He also sits on the Technology Advisory Board at 10 Downing Street.

BT promises to end Sky's 'rough deal' with 'free' BT Sport

BT has thrown down the gauntlet to Sky with the launch of its new BT Sport service, promising an "affordable and exciting" new service which will challenge the dominance of Sky Sports.

Mondelez launches Barny children's biscuit brand

Cadbury-owner Mondelez International is launching a bear-shaped sponge snack called Barny, marking its most significant NPD in the biscuit category since Belvita.

O2 offers mid-contract handset "Refresh"

O2 is to launch a "Refresh" service for technology-hungry consumers who want to upgrade their phones at any point during their contract.

Asda readies new 'Chosen by kids - approved by mums' grocery range

Asda is believed to be set to launch a grocery range aimed at young children under its 'Chosen by' sub-brand.

Luxury mobile brand Vertu outlines marketing plans for £7,000 phone

Vertu, the high-end mobile device maker, has unveiled the Vertu Ti, its first new device since the company was sold by Nokia last year.

Jessops brand bought by Dragons' Den star Peter Jones

Jessops, the failed camera retailer, is set to be revived as an online-only brand by a consortium led by entrepreneur Peter Jones, star of BBC TV show 'Dragons' Den'.

US retailer David's Bridal poised for UK debut

The biggest wedding-dress retailer in the US, David's Bridal, is plotting a UK launch that could redefine the sector, which is dominated by independents.

Research in Motion prepares 'biggest' campaign for crucial BlackBerry 10 launch

BlackBerry maker Research in Motion (RIM) will roll out the biggest marketing campaign in its history to push its new operating system (OS) with activity spearheaded by a Super Bowl spot.

Morrisons partners Lakeland to launch online kitchenware offering

Morrisons is accelerating its growth into online retail by partnering with Lakeland to launch a kitchenware ecommerce website in the spring.

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