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Morrisons calls agency review but pledges to keep Ant & Dec

22 Apr 2013 | by Gemma Charles

Embattled retailer Morrisons has called a review of its £73m advertising and in-store marketing accounts ahead of the launch of its online food business and the roll-out of its M local convenience format across the UK.

US retailer David's Bridal poised for UK debut

29 Jan 2013 | by Matthew Chapman

The biggest wedding-dress retailer in the US, David's Bridal, is plotting a UK launch that could redefine the sector, which is dominated by independents.

What does HSBC's agency review mean for its marketing strategy?

23 Oct 2012 | by Alex Brownsell

HSBC's decision to review its long-standing relationship with WPP has certainly caught a few observers off-guard, but for others it is long overdue, writes Alex Brownsell.

Scottish Power to relaunch as national brand

02 Oct 2012 | by Matthew Chapman

Scottish Power is seeking to reinvent itself as a national consumer brand in an effort to take on the bigger players in the sector.

Everything Everywhere readies consumer brand launch

24 Jul 2012 | by Sarah Shearman

Everything Everywhere, the parent company of Orange and T-Mobile, is preparing to launch as a consumer-facing brand, with its first ad campaign set to go live in October.

Tesco places 'Every little helps' strapline under review

19 Jun 2012 | by Matthew Chapman

Tesco is considering ditching its 20-year-old 'Every little helps' strapline, as part of an ongoing review of its £110m advertising account.

Jaguar steps up social media strategy to boost innovation

24 May 2012 | by Sarah Shearman

Jaguar, the luxury car marque, is ramping up its social media marketing strategy, as it looks for more "relevant and innovative" ways to build the brand through digital channels.

Reckitt Benckiser ramps up Durex global digital plans

28 Feb 2012 | by Sarah Shearman

Reckitt Benckiser (RB) is looking to enhance the global digital presence of its Durex brand.

Mitchells & Butler reviews ad strategy

23 Nov 2010 | by Sarah Shearman

Mitchells & Butlers (M&B), the pub and restaurant-chain operator, is to review its ad agency roster and focus its marketing efforts on its restaurant brands.

Santander to evaluate strategy with agency review

21 Oct 2010 | by Alex Brownsell

Santander is to re-evaluate its marketing strategy after confirming plans for a review of its UK agency relationships, five years after handing its £35m account to Engine Group.

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