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IAB reports 2012 boom in affiliate marketing spend

22 Jan 2013 | by Matthew Chapman

Affiliate marketing is undergoing a 'boom' in the UK according to new figures, with a total investment of more than £800m last year delivering £9bn in sales.

The Revs gear up to celebrate UK digital marcoms excellence

05 Dec 2012 | by Staff

The Rev Awards are set to launch next year, celebrating the ingenuity and imaginative use of technology in the UK's digital marketing communications industry.

Thomas Cook streamlines affiliate marketing

29 Feb 2012 | by Loulla-Mae Eleftheriou-Smith

Thomas Cook is streamlining its affiliate marketing partnerships across its European markets to deliver better targeted advertising and messaging to consumers online.

Revolution: March 2012 features list

06 Feb 2012 | by Kim Benjamin

The March issue of Revolution lifts the lid on Facebook deals and explores what's new in affiliate marketing. Plus, we review this year's Mobile World Congress to uncover the 10 hottest trends for marketers

Number 10 digital guru Nick Jones to chair judging at Revolution Awards

19 Dec 2011 | by Staff

Number 10 digital guru Nick Jones has signed up as chair of the judging panel for next year's Revolution Awards.

My-wardrobe.com plans heavyweight marketing drive

14 Jul 2010 | by Joe Thomas

My-wardrobe.com, the online fashion retailer, is gearing up for its biggest marketing drive to date, following a £6m investment from Balderton Capital.

Coral becomes official partner of the Football League

02 Jun 2010 | by Joe Thomas

Coral has signed up as the new official betting and gaming partner of the Football League, as part of the organising body's new-look commercial structure.

Affiliate marketing networks face new competitors

02 Jun 2009 | by David Benady

LONDON - Affiliate networks have driven the growth of the industry since its inception, but are now coming under pressure from traditional media agencies, keen for a bite of the cherry.

Affiliate marketing: jargon buster

02 Jun 2009 | by Staff

LONDON - Here is Marketing's our handy guide to some of the key terms that feature in our affiliate marketing report.

Affiliate marketing: Survive the online jungle

02 Jun 2009 | by David Benady

LONDON - The multitude of price-comparison, cashback and voucher-code sites make it hard for brands to control how customers reach a purchasing decision on the web.

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