Ralph Lauren hunts agency for B2B marketing
24 Jan 2013 | by Anne Cassidy
Ralph Lauren, the US fashion giant, is looking for a digital creative agency to handle its business-to-business marketing.
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Specsavers runs tongue-in-cheek ad on Hazard ballboy incident
25 Jan 2013 | by Maisie McCabe
Specsavers has run press and digital ads poking fun at the row over Chelsea footballer Eden Hazard kicking a ball out from under a Swansea ballboy during the Capital One Cup semi-final on Wednesday 23 January.
American Apparel rapped again for sexualisation
12 Dec 2012 | by Loulla-Mae Eleftheriou-Smith
American Apparel has been rapped by the ad watchdog for the second week in a row for an ad that appears to sexualise a child.
CHI team wins Jack Wills global brand task
05 Dec 2012 | by Loulla-Mae Eleftheriou-Smith
Jack Wills, the clothing brand, has appointed CHI Group agencies The Social Practice, M/Six and CHI & Partners to its global account after a competitive pitch.
Ann Summers runs adult Christmas campaign after watershed
04 Dec 2012 | by Matthew Chapman
Ann Summers, the lingerie and sex toy retailer, has launched a raunchy 'Christmas for Grown Ups' TV campaign that is being aired in one version after the 9pm watershed and another after 11pm.
Campaign Media Awards - Best Travel & Leisure Campaign: Nike
22 Nov 2012
Mindshare's challenge was to counter declining sports participation among teenagers by motivating them to set and achieve sporting goals.
French Connection in media agency talks
22 Nov 2012 | by Nick Batten
French Connection, the fashion retailer, has made initial approaches to agencies to discuss its media arrangements.
Asos attacks Christmas clichés in menswear ad
19 Nov 2012 | by Sarah Shearman
Asos, the online fashion retailer, is attacking Christmas clichés with an online film featuring a "stylish prankster" called the 'Asossin', intended to promote its menswear range to men aged 18 to 25.
The Right Track
15 Nov 2012
The right soundtrack can turn a good ad into a great one. But it's not as simple as just picking the latest chart-topper. So how do you decide what's the perfect audio for your ad, and does science have the answer? By Daniel M Jackson
John Lewis' mission to spread the power of love
15 Nov 2012
Last year's Christmas campaign was a tough act to follow, but a simple love story won through this year, Shay Reading writes
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