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Iris lands integrated Mini ad account

Mini, the BMW-owned car marque, has consolidated its integrated account into Iris.

CRISTAL FESTIVAL: Publicis Groupe reorganised itself for Renault

Publicis Groupe has changed the way it works to reflect the reorganisation of the Renault marketing team as the advertising giant and car maker evolve away from the traditional relationship between a supplier and a client.

Campaign Viral Chart: Kobe and Messi go head to head

Kobe Bryant and Lionel Messi put their talents to the test when they vie for a fan's attention in a campaign for Turkish Airlines, which leads this week's run down of the most-shared ads.

Campaign Viral Chart: Microsoft IE fights back

Microsoft's Internet Explorer's fight back against "IE haters" is the fourth most shared ad this week, securing just under 79,000 shares in the past seven days.

The 10 most popular ads among YouTube UK users in 2012

Ads from Honda, Peugeot and Durex were the three most viewed by YouTube UK users so far this year, in a top 10 that features two films by VCCP.

Audi UK opens talks with digital shops

Audi UK has kicked off a pitch to find a digital agency of record to handle its website and digital strategy.

Campaign Viral Chart: Bieber does viral double

Teen sensation Justin Bieber features twice in the viral chart this week, returning to star in Macy's Christmas ad for a second year, and plugging his own fragrance.

Campaign Viral Chart: 'dumb ways to die' tops chart with 1.5m shares

Metro Trains Melbourne's "dumb ways to die" ad claims the top spot in this week's chart, with nearly 20 million views, while John Lewis falls to sixth place.

Campaign Media Awards - Best Transport Campaign: Citroën

Car buyers were losing interest in Citroën and OMD's brief was to renew interest in the brand and find a way to showcase the Citroën DS5 experience to captivate potential buyers.

OgilvyOne captures Land Rover digital

Land Rover has appointed OgilvyOne to handle its global digital account.

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