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Anne Cassidy thinks Kit Kat s "Chunky champions" ad, by JWT, is appalling: "These are supposed to be comedy superheroes, but there are no laughs to be had. Instead, they just look sad and mentally deficient. They have names such as Fudgeatron and Coconutrix and, when they try to fight each other,...
WHY Rodr guez s company sourced the location for the shoot of the latest Jose Cuervo ad created by Albion London (pictured, below) in Mexico. HOW He says: "The desert is a peculiar place to be! In the desert, sound travels faster than anywhere else. One of the team was searching for a phone signal...
Carat's research found Gordon's consumers to be culture vultures, so Carat's strategy focused on creating a new media channel in theatres.
MediaCom's challenge was to encourage people to see Dolmio as part of their five-a-day requirement for fruit and vegetables.
The right soundtrack can turn a good ad into a great one. But it's not as simple as just picking the latest chart-topper. So how do you decide what's the perfect audio for your ad, and does science have the answer? By Daniel M Jackson
Ian Darby is nutty about the new Snickers ad from Abbott Mead Vickers BBDO:
Ben Hall pities Stacey Solomon in the latest Iceland ad by Tom Reddy Advertising:
Words fail Sara Kimberley every time she watches Karmarama's ad for Colman's beef gravy involving a dancing gravy cow:
Matt Williams is extremely irritated by Fallon's new Cadbury TV spot:
There's nothing "wunderful" about this Muller spot from TBWA\London, Jeremy Lee says:
