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Things we like

Campaign's selection of media news and views of note in the week before 17 May 2013.

Are television budgets under real threat?

As AOL launches Be On and YouTube just gets bigger, should conventional TV people be worried, Alasdair Reid asks.

Raising the game for BT Sport

Abbott Mead Vickers BBDO's Steve Hopkins, Toby Allen and Jim Hilson on supporting BT's foray into sports.

Adland steps up M&A battle

Mergers and acquisitions are changing as networks look to new technology and emerging markets, Keith Hunt writes.

Josh Norbury and Leo Bellis-Jones, creative team, Publicis London

WHAT THEY DID Norbury and Bellis-Jones came up with the idea to launch a business selling cardboard boxes to home-movers on behalf of the youth homeless charity Depaul. Profits from the boxes, which feature tales of youth homelessness, go to the charity. Tell us about this project. We knew traditional...

The science behind outdoor advertising

A neuroscientific study claims to show the power of premium outdoor sites. Is this a boost to the sector, Alasdair Reid asks.

Are agency-client tenures shortening?

Emma Harris, the former sales and marketing director at Eurostar, revealed a shocking statistic at an account management breakfast organised by the IPA earlier this month the average client-agency relationship tenure has apparently dropped in length from seven years and two months in 1984 to just...

No 64: HAT's headquarters

The best that can be said of a UK ad industry preoccupied with the here and now is that it has only ever supported the History of Advertising Trust now and then. The fact that HAT s headquarters is in the Norfolk village of Raveningham may have something to do with the disinterest. But, whatever the...

Turkey of the week: Mecca Bingo, Rainey Kelly Campbell Roalfe/Y&R

Mecca Bingo's new TV spot leaves Jeremy Lee cold: "No-one really expects a bingo company to inspire a silk purse, but this really is a pig's ear.

Pick of the week: NatWest, M&C Saatchi

Louise Ridley enjoys the latest NatWest ad: "This wedding spot is touching without being overly sentimental, demonstrating the app s functionality but not getting too techy." It was written by David Fleetwood, art directed by Gary Monaghan and directed by Steve Reeves through Another Film Company.

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