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Sony takes first steps in ad overhaul

Sony is shaking up its global agency relationships, with reviews of the mobile and electronics media accounts coinciding with the appointment of Adam & Eve/DDB to handle global advertising for Sony Mobile.

McCann hires TBWA's Al-Zaidy for strategy

McCann London has poached Zaid Al-Zaidy, the chief strategy officer at TBWA\London, to take the same role, replacing Nikki Crumpton.

Pitch update

This week's pitch news.

Mahoney quits Havas for RKCR/Y&R

Rainey Kelly Campbell Roalfe/Y&R has named Mick Mahoney as its executive creative director. He joins from Havas Worldwide London, where he held the same role, and replaces Toby Talbot, who left RKCR/Y&R in February.

Edwards to head strategy at Havas

Havas Worldwide London has promoted Anthony Edwards to the new role of strategy director and hired the former Droga5 planning director Lisa Bowcott in a bid to boost its strategic credentials.

BMB on alert as Cobra calls creative review

Molson Coors is looking for a creative agency to handle the advertising for the Cobra Indian beer brand.

Glue Isobar bolsters social division

Glue Isobar has appointed Thom James, a client services director at Jam, and James Caig, the deputy head of strategy at MEC, to the roles of head of social and head of social strategy respectively.

Play.com appoints Hometown and Vizeum

Play.com, the Jersey-based online retailer, has awarded its creative advertising business to Hometown and its media account to Vizeum, after two four-way pitches.

JWT wins place on Carlsberg ad roster

JWT has won a place on the advertising roster for Carlsberg following a competitive pitch.

Graham Wall leaves The Marketing Store for Table 19

Graham Wall, the executive creative director at The Marketing Store, is joining Table 19 as its first ECD.

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