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Cheil hires WPP exec Chris Chalk to lead strategy

17 May 2013 | by Priyanka Mehra Dayal

Cheil Worldwide has hired WPP's Chris Chalk to run its European operations as president and chief strategy officer, as part of its ongoing efforts to boost its senior management team.

The Minimart wins £3m Sudocrem account

17 May 2013 | by Priyanka Mehra Dayal

Sudocrem, the nappy rash cream brand, has appointed independent advertising agency The Minimart to its £3m UK ad account as it looks to expand the brand.

Polycell gets cheeky in crack-filler campaign

17 May 2013 | by James Swift

Polycell is launching its Quick Drying Polyfilla Spray with an online spot by 18 Feet & Rising, which features a bottom.

Campaign Viral Chart: Samsung scores hat-trick in tech-heavy chart

17 May 2013 | by Ben Hall

Samsung and its agency Cheil dominate the chart this week with three ads, shared a combined 375,000 times.

Fans take on Jo-Wilfried Tsonga in Twitter-powered tennis game

16 May 2013 | by Louise Ridley

Tennis fans have been given the chance to take part in a training session with Jo-Wilfried Tsonga, the world number eight, ahead of the French Open, using a Twitter-controlled robot to position shots to him.

Jaguar readies global campaign for F-Type launch

15 May 2013 | by James Swift

Jaguar is set to begin a global campaign to promote the launch of its new F-Type sports car.

Samsung strikes placement deal with The Wanted

14 May 2013 | by James Swift

Samsung has struck a product placement deal with The Wanted to feature its Galaxy S4 model phone in the band's latest music video, 'Walks Like Rihanna'.

The7stars sends biomass lobbying ads to MPs

13 May 2013 | by Louise Ridley

The7stars has been appointed to work on ads that will be sent to MPs and appear in national press to support a lobbying campaign against biomass subsidies.

LMFM challenges bakers to be Brave on World Baking Day

13 May 2013 | by Jeremy Lee

Lean Mean Fighting Machine has created a campaign to encourage home bakers to create a cake they have never made before for World Baking Day on Sunday 19 May.

Nature Valley awards integrated business to start-up

13 May 2013 | by Chloe Smith

General Mills has appointed Incahoots, the new independent agency, to handle the integrated activity for its Nature Valley brand after a competitive three-way pitch.

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