Google officially launched its digital training initiative called Squared tonight, described as a "mentorship and digital skills internship", where graduates will walk away with a recognised qualification.
Publicis Groupe's new partnership with IBM to drive integrated content and ecommerce will create "a very powerful offer" for chief marketing officers, according to an industry observer.
Rory Sutherland, Ogilvy & Mather's vice-chairman, will be presented with an honorary fellowship from the Institute of Direct and Digital Marketing (IDM), as the organisation celebrates its 25th anniversary.
Reed.co.uk, the online recruitment agency, is returning to TV on Sunday (30 September) with the next stage of its 'Love Mondays' campaign, which rockets actor Rufus Jones and Reed staff into space.
19 Apr 2012
| by Nick Stringer, director of regulatory affairs at Internet Advertising Bureau
What agencies and clients can do to ensure compliance.
News Corporation has hired Hamish McLennan, until recently chairman and chief executive of Young & Rubicam (Y&R), to develop global brand partnerships across its portfolio of media assets.