Initiative launches no-cost global campaign for diabetes charity
22 Dec 2010 | by Katherine Levy
Initiative is launching a no-cost, worldwide campaign to drive awareness of the research undertaken by the Juvenile Diabetes Research Foundation (JDRF).
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RAF Tea for heroes in ad push
23 Dec 2010 | by Loulla-Mae Eleftheriou-Smith
The Rare Tea Company is launching a viral ad campaign for its Royal Air Force tea range, to celebrate the 70th anniversary of the Battle of Britain.
MediaVest retains £3m Cineworld business
21 Dec 2010 | by Katherine Levy
MediaVest has retained the £3m media business for multiplex cinema chain Cineworld, ending a three-month pitch process.
Microsoft and C4 partner for TV ad break innovation
20 Dec 2010 | by Sara Kimberley
Microsoft is running a series of ad stings in conjunction with other brands on Channel 4 over the course of two nights in the run-up to Christmas, to promote its Windows Phone 7 and search engine Bing.
Robson Brown resurfaces
16 Dec 2010 | by Maisie McCabe
The directors of Newcastle-based full service agency Robson Brown have re-launched the business, after buying the image rights from the administrator in a move that is expected to save the jobs of about 40 staff.
TV ad revenue tipped for up to 8% growth over January and February
16 Dec 2010 | by Maisie McCabe
Media agencies suggest TV ad revenues could rise by up to 8% year on year in January and February 2011, though it is still unclear whether the bumper haul will continue further into the New Year.
Harvey Nichols launches satirical online video
15 Dec 2010 | by Sara Kimberley
Harvey Nichols is launching a humorous tongue-in-cheek online video targeting upmarket fashionistas.
Top 10 TV and cinema Ads
15 Dec 2010 | by Staff
The top spots that have charmed, wowed and moved us to tears in 2010.
Brave develops 3D Panasonic 'Padvertising'
14 Dec 2010 | by Ed Owen
Brave has developed its first tablet ad - dubbed a "padvert" - for Panasonic's Viera 3D TV, in the first issue of Virgin's Project iPad newspaper.
Coca-Cola hands Universal McCann EMEA search account
13 Dec 2010 | by Sara Kimberley
Universal McCann has picked up the Coca-Cola paid search account for EMEA.
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