Arena and Posterscope lead Planning Awards
25 Apr 2013
Arena Media and Posterscope have scooped the Grand Prize at this year's Clear Channel Outdoor Planning Awards for their work with Eurostar on the launch of its Amsterdam route.
Search results
Search filters:
By Publication
- campaignlive.co.uk
By Industry Sector
-
Media / Entertainment
-
Ambient / Outdoor
-
Ambient / Outdoor
Click 
to remove filters
Add Search Filters:
By News Type
- Analysis (20)
- Features (3)
- News (160)
- Opinion (3)
- Promotional Feature (4)
By Discipline
- Ad campaign (115)
- Agency (39)
- Digital marketing (14)
- Direct Marketing (6)
- Marketing (33)
- More...
- Media (122)
- New Business (18)
- Public Relations (1)
- Research & Data (4)
- Less...
The science behind outdoor advertising
16 May 2013
A neuroscientific study claims to show the power of premium outdoor sites. Is this a boost to the sector, Alasdair Reid asks.
Florette to run ads when the sun shines
24 Apr 2013 | by Louise Ridley
Florette, the bagged salad brand, will use Met Office data to time the release of its 2013 "feelgood" ads to coincide with good weather, beginning next week.
Will Amscreen herald an outdoor 'revolution'?
18 Apr 2013 | by Alasdair Reid
The company claims to provide the most accountable outdoor measurement system ever. Alasdair Reid reports.
Arif Durrani: Amscreen captures our attention outdoor
18 Apr 2013 | by Arif Durrani
Outside somewhere, in a time long ago, before even Jean-Claude Decaux had pasted his first poster, the Romans were using the walls of Pompeii to advertise tourist destinations, local shops and political campaigns to the visiting masses.
Has the new Route research been overhyped?
07 Mar 2013
Will Route's massive GPS audience-tracking initiative really change advertiser spend, Alasdair Reid asks.
Inside... JCDecaux
07 Mar 2013
Spencer Berwin has high expectations for the outdoor specialist in 2013 as significant investment in the medium continues apace.
Etihad Airways launches first major ad campaign in three years
01 Mar 2013 | by Maisie McCabe
Etihad Airways, the national airline of the United Arab Emirates, is launching its first major ad campaign in three years in a bid to reinforce the high level of customer service it offers its passengers.
Is this outdoor's new Route to ad success?
28 Feb 2013
By covering all outdoor formats, Postar's successor should help the medium sell itself better. Alasdair Reid investigates.
Sony to launch 'most ambitious' campaign for the Xperia Z
26 Feb 2013 | by Maisie McCabe
Sony is to launch a major international integrated campaign to promote the range of Sony features, from the Sony Walkman, through the PlayStation to cameras, to the new Xperia Z smartphone.
Additional Information
Latest jobs Jobs web feed
-
Online PR Manager- Exciting Online Content Marketing Co- up to £45,000
Cedar Scott
Up to £45,000 per annum, Central London -
In-House Retail Brand - Internal Communication Manager
6 Degrees Talent Ltd
c£55k, Milton Keynes -
Property PR & marketing Account Manager
Halogen
£32,500 - £37,500, Central London -
Senior Account Director - Consumer Health
PR Futures
£55-£65k+package + bonus, London -
Director of Media Relations
British Bankers' Association
Competitive Salary + benefits, City of London
Most read
- Google 'on front foot' with Eric Schmidt column on tax issue
- NHS leaders and chief executives encouraged to communicate online
- News round-up: StreetGames, Sports Direct and Albion Drive
- In-house and agency heads review unpaid intern policies following campaign
- Lord Chadlington: trading still tough in UK and Europe
- Rhino Rugby hires Mercieca ahead of Lions tour
