Boots UK launches ad funded show on Real and Smooth Radio
08 Mar 2013 | by Ian Darby
Boots UK is launching an advertiser-funded radio show on network Real Radio and national station Smooth Radio.
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The Outfit extends Andrex Washlets relationship
25 Mar 2013 | by Ian Darby
Kimberly-Clark has extended its relationship with The Outfit after hiring the UK-based agency to launch a pan-European campaign for its Andrex Washlets product.
Mooncup returns with 'rap battle' film
30 Jan 2013 | by Maisie McCabe
Mooncup has released an online film that features women rapping about the environmentally friendly brand and comparing it to traditional sanitary protection.
Unilever's Surf introduces foam brand character
08 Jan 2013 | by Loulla-Mae Eleftheriou-Smith
Unilever is introducing the first brand character for its laundry brand Surf, in a campaign created by Bartle Bogle Hegarty.
Unilever consolidates global Persil/Omo account into Lowe
14 Dec 2012 | by Campaign Staff
Lowe has won the consolidated global advertising business for Unilever's Persil/OMO brand.
P&G seeks emotional connection with 'MyAriel' campaign
09 Oct 2012 | by Loulla-Mae Eleftheriou-Smith
P&G, the global FMCG giant, is launching a brand campaign for Ariel that aims to build an "emotional" connection with consumers and to increase its relevance to modern audiences.
AkzoNobel appoints Rapp to £10m global digital brief
04 Oct 2012 | by Sara Kimberley
AkzoNobel has appointed Rapp to handle its £10 million international digital account across a portfolio of brands including Dulux.
Reckitt Benckiser launches 'breathing' air freshener and children's Strepsils
14 Aug 2012 | by Loulla-Mae Eleftheriou-Smith
Reckitt Benckiser (RB) is launching a new air freshener under its Air Wick brand that claims to "breathe in" odours and "breathe out" fresh air.
Reckitt Benckiser reviews global digital ad roster
19 Jul 2012 | by Anne Cassidy
Reckitt Benckiser is conducting a review of its global digital advertising business.
Among China consumers, Apple and Samsung vie for number one
06 Jul 2012 | by Jenny Chan
Among China consumers, Apple is the number one brand in the mainland, while Samsung has aced out Apple in Hong Kong, according to the Campaign Asia-Pacific 2012 Asia's Top 1000 Brands report, the biggest and most influential survey of brands in the region.
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