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RB-owned Scholl hires LBi for global web revamp

Scholl, the world's largest foot care brand, owned by Reckitt Benckiser, has appointed LBi to redevelop its websites around the world.

Start-ups win agency support through MAA contest

Nine start-up businesses have won the services of marketing agencies including WDMP and Arc for a year, after a pitch event last week.

Volkswagen signs deal with C4 for branded music show

Volkswagen has invested in branded content with a new music show on Channel 4 to promote the VW Beetle.

McCann Manchester wins rugby league task

The organising body for the Rugby League World Cup 2013 has appointed McCann Manchester to promote the tournament, following a pitch process.

Department of Health retains Dare for anti-smoking ad brief

The Department of Health has retained Dare to handle its advertising account for its high-profile anti-smoking campaign.

Virgin Media makes tracks to Mo Farah for press ads

Virgin Media has launched a press campaign featuring Mo Farah, the London 2012 double gold medallist, alongside a new TV ad starring established celebrity Usain Bolt.

Creature nets task for Adidas apparel

Creature London has picked up a brief from Adidas to create an integrated campaign to promote the sports brand's winter apparel range across Europe and Asia.

Spontex signs Sky placement deal

Spontex, the household cleaning brand, has signed a combined product placement, sponsorship and on-pack promotion deal for Sky1's comedy series Trollied.

MEC Access picks up Vodafone brief

Vodafone has hired MEC Access to work on finding its next eight-figure global sponsorship property.

The Brooklyn Brothers lands Jaguar F-Type launch activity

Jaguar has appointed The Brooklyn Brothers to handle the global launch campaign for its F-Type sports car.

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