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Is real-time marketing the future of advertising?

02 May 2013

The Twitter and Publicis Groupe partnership suggests a renewed focus on live marketing. By Arif Durrani.

2012 CES offers a glimpse into the future for brands

19 Jan 2012

The annual technology showcase is the place to spot the potential of recent tech developments. William Lidstone shares this year's highlights.

What Next in Digital?

28 Jun 2010 | by Suzanne Bidlake

What do experts from 11 companies think will be the next big thing(s) in digital? Read and listen to what they have to say in essays and short films (via the links below) and see what happened when we brought them all together for a roundtable lunch debate. Videos produced by Sarah Johnson

Cyber jury calls for new agency structures

23 Jun 2010 | by Matt Williams

CANNES 2010 - The Cyber jury at this year's Cannes Festival has warned that agencies need to reassess the structures in which they work if they want to consistently produce award-winning digitally integrated campaigns.

Linear TV programmes will continue to reign supreme in 2010

19 Jan 2010 | by Sara Kimberley

LONDON - On-demand programming will account for less than 10% the amount television content watched this year, according to a new report which predicts linear television will remain the norm.

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