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Virgin Holidays is launching a campaign that urges customers to unleash their mojo. The TV spot was created by M C Saatchi Group and will first air on 4 May during Britain s Got Talent on ITV. In the 40-second ad, a family escapes the daily grind by going on holiday. It closes with the line: "You see,...
KLM has launched a campaign to promote its offer to send a competition winner into space. Rapp, in conjunction with Tribal DDB Amsterdam, designed the website for the competition. The website contains an interactive movie that allows users to guess where a balloon released into the atmosphere by KLM...
Virgin Trains is launching a 7 million vintage-inspired integrated campaign to promote its service as the most efficient way to travel across its routes. Created by Elvis, the first phase of the work will run across outdoor, print, digital and radio. The agency worked with the design shop I Love Dust...
British Airways is launching what it describes as its biggest-ever ticket giveaway from Gatwick Airport via an initiative by Bartle Bogle Hegarty. The brand is giving away 48 pairs of tickets a day to commuters travelling through London s Victoria station. Commuters can test their flight skills on an...
Visit Wales has released a TV spot as part of its tourism campaign by Wieden Kennedy. It features three real-life couples living in Wales who share their experiences of three destinations. Visit Wales wants to raise awareness of the country as an antidote to lazy, sun-lounging holidays. The work,...
Karmarama has created its first work for Carnival Cruise Lines since picking up the business last year. It is the brand s debut TV campaign in the UK and shows people being dramatically transported to a cruise ship after pressing a button that reads "switch on fun". The work was created by Joe De Souza...
Virgin Atlantic has launched a global TV and cinema advertising campaign, paying tribute to the airline's staff as "superheroes".
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